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Highlights: Highmark Health Plans

WE ARE PROUD TO SHARE THESE 2020 STORIES:

Kiya Tomlin

Supporting and protecting communities during the pandemic

Deb Rice

Highmark President Deborah Rice-Johnson discusses creating a remarkable health experience for customers

Overview

One of America's leading health insurance organizations and an independent licensee of the Blue Cross Blue Shield Association, Highmark Inc. (the Health Plan) and its affiliated health plans (collectively, the Health Plans) work passionately to deliver high-quality, accessible, understandable, and affordable experiences, outcomes, and solutions to customers. As the fourth-largest overall Blue Cross Blue Shield-affiliated organization in the country, the Health Plans proudly cover the insurance needs of more than 6 million members in Pennsylvania, Delaware, and West Virginia, along with western and northeastern New York.

In the face of a global pandemic, the Health Plans' focus in 2020 was to ensure that members, employees, and communities were safe and could continue to have access to care.

Early on, the Health Plans covered testing and hospital care for COVID-19 without deductibles, coinsurance, or copays for members. At the same time, the Health Plans expanded telehealth coverage for members to ensure they could access needed care virtually and safely.

To further ensure that doctors could continue to treat members, the Health Plans also advanced reimbursement payments to help local primary care physicians affected by shutdowns and loss of patient volume. The Health Plans also provided funding to community organizations helping people affected by COVID-19 throughout Pennsylvania, West Virginia, and Delaware, and sponsored collaborative initiatives such as the CATE Mobile Response Unit to bring testing and safety information to individuals in low-income, vulnerable communities.

And to help members and the general public stay informed about COVID-19, the Health Plans relaunched the website, highmarkanswers.com, with information on COVID-19 symptoms and how to find appropriate care and customer service resources.

The Health Plans also uphold a historic commitment to improve the quality of life in the communities they serve. In 2020, the Health Plans' corporate giving benefited hundreds of organizations, donating more than $21 million in western, central, and northeastern Pennsylvania, West Virginia, and Delaware. A signature program, Highmark Walk for a Healthy Community, went virtual in 2020 and raised more than $917,126 for 260 organizations. In addition, a company-wide virtual holiday program helped provide gifts to over 650 children, seniors, and veterans across the organization's communities.

Learn more about a multifaceted Good Deeds campaign to help customers and communities during COVID-19, including providing over 1.3 million cloth face masks across the Health Plans' footprint.

COVID-19 UPDATES: The Health Plans continue to do everything possible to help members through the pandemic, including vaccination rollouts. For up-to-date information, please visit the Highmark COVID-19 resources page.

The Health Plans are supported by more than 92,200 in-network physicians; in 2020, the Health Plans processed more than 188 million claims on behalf of customers.

An independent licensee of the Blue Cross Blue Shield Association, Highmark Inc., together with its Blue-branded affiliates, collectively comprise the fourth-largest overall Blue Cross Blue Shield-affiliated organization in the country.

Highmark Inc. and its Blue-branded affiliates remain among the largest Blue Plans in the country, with more than 6 million members in Pennsylvania, Delaware, and West Virginia, along with western and northeastern New York.

In 2020, the Health Plans processed more than 3.3 million claims for telehealth — an increase of about 3,400% compared to 2019.

Living Health: Together for a Purpose

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